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He was less concerned about why I was wearing it

The guests should all still strive for a certain level of finery, but the overall demands arent quite as strict

As weve gotten to know our clients and reviewed our sales data, weve seen massive interest from brides, looking for unique looks for their ceremony that they arent seeing at the typical bridal showrooms: White dress is actually our number one search term, Moda Operandi co-founder Lauren Santo Domingo tells Vogue

After making waves (and even raising eyebrows) with her bold, sheer mini dress at the Grammys, she switched things up for a more modest look while out with husband Kanye West in Hollywood, Calif